MEDUSA
When seeing the collection, the jewels began to move.
Their shapes recalled serpents, and from there Medusa was born.
Not as a monster, but as a transformed woman: wounded, powerful, magnetic.
When seeing the collection, the jewels began to move.
Their shapes recalled serpents, and from there Medusa was born.
Not as a monster, but as a transformed woman: wounded, powerful, magnetic.
BOOKING & CONTACT
The jewelry coils around the arms like serpents in motion.
The gems become their heads, sharp and alive.
Her hair floats around her, echoing a crown of moving forms —
a subtle, powerful suggestion of Medusa’s presence.
An image that is strong and assertive, where the myth is felt rather than shown.
Supported creative development through the creation of a clear and comprehensive brief across all departments (makeup, styling, jewelry, and narrative). Translated the creative direction into a collaborative counter-brief with EAN, ensuring full alignment with the brand’s aesthetic codes throughout the campaign process. Led casting and jewelry styling, supervised content edits, and managed final adaptations for web and social media.